Organiser Tim Light said it’s the third year crowds have come to Armidale in droves.

“We’ve had a lot of interest from the top riders in the country that would have competed at national’s this year,” he said.

“I’m a big fan of the sport, I just love it.

“I think it’s just a combination of great stock that can do a great job and it’s a challenge for riders to try and last the eight seconds.”

Gill Brothers Rodeo Company will provide the bucking stock, and supply some of the best stock to rodeos across Australia.

The company were awarded best bucking bull and horse of the year.

Mr Light said every bull goes through an intense training program to learn to buck correctly.

“It’s about safety so that the bulls aren’t injuring themselves and they’re trained to buck – not to chase after the rider once he’s off,” he said.

All riders have to be members of the Australian Bushmen's Campdraft and Rodeo Association.

“There will be a lot of fellas that ride the circuit determined to win on a certain bull or horse, they love the athleticism of the animal,” Mr Light said.

“Most would train on a mechanical bull and have practice bulls of their own – a lot of fellas go to as many rodeos as they can to move up the ranks.”

This is the first year the Bucking Madness Rodeo will introduce a ladies bale race.

It’s a move to bring more families into the rodeo and give the skilled female riders an opportunity to show off in front of a crowd.

“They’ll bring their own horse and there’s a course set up with the ring in three bales, they have to ride in a clover pattern,” Mr Light said.

“We want those joint competitors.”

This year Mr Light hopes to see more than 30,000 spectators come through the gates.

He expects more than 40 competitors to step into the ring.

“It’s going to be adrenaline pumping,” he said.

The rodeo is on Friday March 2 from 7pm at the Showground.